Steel Talon Mercantile was forged in 2025 to honor the unbreakable American spirit. We craft rugged, patriotic gear - hats, mugs, and more - for those who live with grit, pride, and a deep love for the USA. Every piece, like our “UNBROKEN” Trucker Hat and Mug, is made in America, crowned with our iconic eagle logo, and built to stand the test of time. Inspired by the heart of folks who embody the passionate pride of our past and have the fire in their belly for a new era — we’re here to outfit the bold!
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Our values are rooted in the bedrock of American tradition:
Our values are rooted in the bedrock of American tradition:
Resilience: We believe in standing tall through every storm, just like the “Unbroken” spirit of our gear and the people who wear it.
Patriotism: We’re proud to fly the flag—literally and figuratively—celebrating the USA with every stitch and design, all made on American soil.
Authenticity: No shortcuts, no compromises—our products reflect the raw, honest grit of the heartland, built for real Americans who value quality over flash.
Community: We’re here for the crew—whether you’re at a tailgate, rally, or campfire, Steel Talon gear unites those who share a love for freedom and tradition.
Legacy: We aim to create more than products—our gear is a tribute to the past, a stand in the present, and a promise for America’s future.
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